banks

10 Digital Marketing Tips for Banks and Credit Unions

Consumers are starting, and sometimes completing, their research of financial products and services online. Online is the least committed place for consumers to start researching their options in what they feel is a non-biased platform that they can control. Online is just easier: good, bad or indifferent. It is easier to get a visitor to […]

Banks Need To Consider Social Marketing To Reach The Unbanked

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Unbanked. Until this week, I hadn’t heard the term. It seems Oklahoma has one of the highest rates of unbanked and underbanked citizens in the country. Unbanked refers to having no checking or savings account. The underbanked have a checking or savings account but, like many of the unbanked, use “alternative financial services” such as […]

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