big data

Four Rights Make… A Sale

Consumer Information

You’ve probably heard of the “4 Ps”, but have you heard of the “4 Rs”? If you can deliver the right message to the right person at the right time on the right device, you …

Data: Your Favorite Christmas Gift

Data is should be your favorite Christmas gift this holiday season.

When I was a kid, I always got my dad the perfect gift.  Birthday, Father’s Day, Christmas, it didn’t matter.  I know because he would say, without fail “Oh wow, it’s just what I wanted.”

You …