Research and Analytics: How Smart Is Your Agency?

Over the past few months, I’ve read multiple articles and have actively participated in the buzz surrounding research, analytics and data-driven results regarding advertising and marketing campaigns. As the digital realm of advertising and marketing continues to burgeon and advance, ad agencies, marketing firms and specialty shops are scrambling to find their place in a […]

Marketing and March Madness Have Plenty in Common

The brackets are filled by the laptop with care, The ball is tipped and March Madness is here. As the NCAA markets its gem in the gym, Three weeks of hoops and messaging we’re about to suck in. As I completed my 18th online, 4th office and single neighborhood bar bracket, it occurred to me […]

VI Marketing and Branding Adds to Growing Client Roster

VI Marketing and Branding has added Delta Dental of Oklahoma and Dobson Technologies, both headquartered in Oklahoma City, and Physicians Business Network located in Kansas City to its client roster. Delta Dental of Oklahoma joins VI for comprehensive digital media services, social media services and marketing consultation. Dobson Technologies will utilize VI’s digital media services, […]

10 Social Media Stats To Show Your CEO

A blog written by Belle Beth Cooper shows off 10 social media stats that will more than likely surprise you. You probably won’t even click on the link to read them (although I encourage it) so let me give you the bullet points: The fastest growing demographic on Twitter is the 55–64 year age bracket. 189 million of Facebook’s users are […]

The Late Night Letterman List: Does Your Company Have One?

Dave Letterman, Top 10 List, Company Elevator Speech

The late night master’s trademark can be used as a great corporate exercise on positioning and differentiating your business in the marketplace.  Developing your own list helps your company answer one of the most difficult business questions, “What are the top reasons someone would purchase my product or service?” We suggest you develop a Corporate […]

Watch Facebook’s #fMC LIVE – Business Changes

#fMC, Facebook Conference, Watch Live

Watch the LIVE conference below. So much is changing on Facebook, beginning right now.